MOUNTAIN VIEW, CA. November 20, 2007 - Leave the long lines and crowded parking lots to someone else this year. OPPO Digital (www.oppodigital.com), a renowned leader in up-converting DVD players, offers a saner alternative to Black Friday's stress. Stop by OPPO's convenient online store and get a head start on your shopping list without leaving the house.

There's something for everyone at OPPO. The new OPPO DV-980H Up-Converting DVD Player offers the ultimate home theatre experience. OPPO's advanced up-converting technology makes standard DVDs look their best on high definition televisions. And audio lovers will enjoy its impressive support for high-resolution, multi-channel audio formats - including Super Audio CD (SACD) and DVD-Audio (DVD-A) over HDMI 1.2a, as well as DSD over HDMI. The DV-980H also features a USB 2.0 port with high resolution photo slide show capability - so you can view your holiday photos on the big screen.

OPPO's top-rated DV-981HD solves the dilemma of choosing sides in the Blu-Ray/HD-DVD battle. With 1080p support, DCDi by Faroudja video processing technology, and HDMI, the DV-981HD plays regular DVDs with a picture quality that rivals Blu-Ray/HD-DVD. It is sure to impress even the most fanatical home theatre enthusiast on your list.

The DV-981HD and DV-980H are available at www.oppodigital.com for just $229 and $169 respectively - and HDMI cables are included, so these players will be ready to go as soon as they're unwrapped.

Shopping for a hardcore gamer this holiday season? OPPO's HM-31 Advanced 3x1 HDMI Switch lets them seamlessly connect up to three HDMI sources to their HDTV - making plenty of room for their gaming console, cable or satellite receiver, and video or audio player. Priced at just $99, the HM-31 makes a great addition to any home theatre system.

About OPPO Digital, Inc.

Based in the heart of Silicon Valley, award-winning OPPO Digital, Inc. manufactures and markets high quality digital electronics that deliver style, innovation, value, and performance to A/V enthusiasts and savvy consumers alike. The company's leading R&D, high-performance products, and strong customer focus distinguish it from traditional consumer-electronics brands.

More information can be found online at www.oppodigital.com.